Capture user browsing sessions in Drupal with UserFly

What is the most important thing to keep in mind when developing a website? Is it speed, design or perhaps search engine optimization? No, the usability of a website should always be the primary concern. If people can't figure out how to use your website, they will get frustrated and leave. Are you missing out on any leads or sales? Are people having a hard time finding the information they need? How can you find out if your website is sufficiently user friendly?

Introducing UserFly

Until now, there were few ways do in-depth analysis of what a user is doing on your website, but now this JavaScript user behaviour tracker does just that. It's a cutting edge application, so it still contains a few bugs here and there, but that didn't stop us from building a userfly Drupal 6 module which integrates this great website usability testing tool with the popular CMF. The best thing about it? It's absolutely free, if you don't mind that it will track a maximum of 10 sessions per hour that is.

Benefits of behavioral tracking

  • Find out why people are abandoning their shopping carts on your e-commerce website.
  • Find out if your forms are too complex or if the validation is too strict.
  • See exactly what visitors are looking for and adjust your website navigation accordingly.

Competitors

There are similar products competing in the web usability market, including CrazyEgg and ClickTale, but we're sure that UserFly can capture a decent chuck of market share if they offer their product at reasonable prices. Currently, they offer a free plan as well as a pro plan. You'll have to contact them to get a quote.

Screencasting of UserFly

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